top of page
BTS CIG (7 of 13).jpg

VBC/Brand Video

Make your story known.

Why Video?

First impressions are key to any business's success. The VBC is a great way to tell everyone who you are and what you do in an entertaining and emotional way. This video works great for homepages on websites and social media pages.

Unlike text, video makes the viewer elicit a specific emotion that will further influence their perception of your brand.

Interviews_1.43.2.jpg
VBC
Watch Now

Click here to see more examples!

Pre-production

Here we will talk about your goals and your desired outcome from the video. This is where we will...

Interviews

After we have defined your goals, it's time to start shooting! We start by interviewing the... 

B-Roll

Now that we know what you want to say in your video, it's now time to engage your audience with...

Post Production

Now it's time to put everything together in an informative and emotional way! First...

Meeting

Pre-Production

Here we will meet and talk about your goals and your desired outcome for the video. This is where we will answer things like...

  • Who is your target audience?

  • What are your Key messages?

  • What emotions do you want to evoke?

  • Who will be speaking on behalf of your company?

  • Where will the videos be hosted?

Once we have defined your goals we will start to find the locations and personalities you would like featured in your video.

 

Because these videos are designed to convey authenticity, there is no word-for-word script. Instead, we will come up with questions to ask each interviewee that will elicit the response we are looking for. These questions look something like...

  • What does your specific product/service do for the customer?

  • Why do you love being able to do X for the customer?

  • How much experience does your team have?

Office
Prepro

Interviews

Now that we know your goals, it's time to start shooting! To make an interview look professional, it's crucial to make sure you are using the best equipment.

  • 4-5 "in house" interviews from your CEO to specific employee's.

  • 2-3 "happy customer's" interviews where they will talk about their experience working with you

  • Locations: Each interview will be in the location that best represents to interviewiee.

Capture 2.PNG
Inteviews